Baltic Sea Cultural Routes, Eastern Viking Forum II Programme

PROGRAMME

Tuesday 20 May 2014

13.00 
Opening of the Forum
Director, a.i., Marjo Mäenpää, Division for Art Policy, Ministry of Education and Culture, Finland


Opening speeches

Council of the Baltic Sea States / Finnish Presidency 2013–2014:
Deputy Director General Hanna Lehtinen, Department for Russia, Eastern Europe and Central Asia, Ministry for Foreign Affairs of Finland

Ministry of Education and Culture, Finland:
Director, a.i., Marjo Mäenpää, Division for Art Policy

Northern Dimension Partnership on Culture:
NDPC Steering Committee Chairperson Urszula Ślązak, Ministry of Culture and National Heritage of Poland

 

PANEL: From cultural substance to economically sustainable tourist products
Chair: Director General Daria Akhutina, Norden Association, St. Petersburg, Russia

Touring Cultures: Geographies of Creativity – Economies of Sustainability 
Professor Mike Robinson, University of Birmingham, UK

Recent developments and future challenges in cultural tourism in Finland 
Project Manager Susanna Markkola, Culture Finland – umbrella program for culture tourism, 
Finnish Tourist Board

Selling the culture: formula for success and opportunities in the Baltic Sea Region 
Project development consultant Maria Erashova, Germany

 

15.30

PANEL: The Baltic Sea in early history and the meaning of history to the people of today
Chair: Associate Professor Dan Carlsson, Gotland University, Sweden

The meaning and applications of history in modern societies with special reference 
to early history and the Viking Age 

Professor Kristian Gerner, Lund University, Sweden

Viking Age as a resource with special reference to a few examples in the Baltic Sea area 
International co-ordinator Geir Sør-Reime, Norway

History uniting people – some points!
Associate Professor Dan Carlsson


18.00–20.00 
Social programme
Art and entertainment by Kotka Music Institute

Wednesday 21 May 2014

9.00

PANEL: Baltic Sea cultural routes: opportunities, challenges, co-operation and funding
Chair: Director, a.i., Marjo Mäenpää, Ministry of Education and Culture, Finland

Council of Europe cultural routes: synergy through transnational networks promoting archaeological sites as a tourist destination 
Director Penelope Denu, European Institute of Cultural Routes EICR

Cultural tourism in the European part of Russia
Major specialist-expert Elena Bobrovskaya, Department of international cooperation Ministry of Culture of the Russian Federation

Cultural routes: possibilities and challenges in modern-day Russia 
Director General Daria Akhutina, Norden Association, St. Petersburg, Russia

Heritage options and good practices for cultural routes in the Baltic Sea Region 
Head of Division Alfredas Jomantas, Department of Cultural Heritage Protection under the Ministry of Culture, Lithuania

EU initiatives and funding opportunities for cultural tourism 
Policy officer Silvia Draghi, European Commission


11.00 
Summing-up: strengths, weaknesses, opportunities, and threats in Baltic Sea cultural tourism 
Associate Professor Dan Carlsson, Gotland University, Sweden

Adoption of a Declaration 
Secretaries of Eastern Viking Forum II Marianne Lehtimäki and Satu Mäki-Lassila, Ministry of Education and Culture, Finland

12.00
Closing words