How to… generate revenue from intellectual property

Many arts organisations need to think differently about their intellectual property to generate much-needed revenue. Luke McDonagh demystifies copyright, trademarks and other common barriers to exploiting IP.

The arts sector is founded upon acts of creativity, collaboration, curation and performance. But what are the legal consequences of these acts? Within arts organisations there is some uncertainty and confusion about what types of intellectual property (IP) exist, who owns the associated rights, and how best to generate revenue from IP.

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Photo: Shahrokh Nael, Manchester Metropolitan University